Re-Framing Is The Key To A Sound And Winning Foreign Policy
This diary is a convergent response to two recent diaries. One, by Chris Bowers at MyDD, addressed the use of code words by Democratic hawks to attack other Democrats on security issues-painting them as hopelessly out of the mainstream, when, in fact, it is the hawks who are in the small minority. However, they still control the beltway debate. The other, by Booman at Booman Tribune, was an attack on framing. My first diary responding to Booman saw him repeatedly mischaracterize what framing is, over and over and over again. In this diary, I take a different approach. I discuss Lakoff’s use of framing to articulate a different foreign policy vision– one that actually resonates with what the American people already believe… and with proven foreign policy success. This is badly needed, because not only do advocates of withdrawal lack media access, they also lack a common framework of understanding. And that, ultimately, is what framing is all about. Messaging is entirely secondary.
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