Author: BooMan

You can’t beat Trump by appealing to the existing demand with the Republican electorate. You have to change the demand.

The disgraced ex-president has been indicted for a third time, and he’s drawn a tough judge.

This is probably the worst branding decision in the history of branding decisions.

After a lot of false starts, Brendan Skwire and I have finally overcome our Luddite technological incompetence and produced a show.

Using numbers and computers to aid our decision making is a good thing, but not if we completely remove the human element.